🚫No Black Friday Deal Here...But Here’s How to Nail Yours

Imagine taking six weeks off and your business keeps running. Yes, even on Black Friday.

Author

Sherry —The Biz Starter
November 04, 2025

Hey Biz Starters!

Before you ask, no, I don’t have a Black Friday deal.


I know, I know. Everyone else is shouting “LAST CHANCE!” in all caps and throwing confetti.
Meanwhile, I’m keeping my prices right where they belong: fair, proven, and worth it.

I’m so confident in what we’ve built that I’m giving my entire team: Richard, Ana, Rajesh, Maina, April, and Lin → time off from November 24 to January 2.

Yep. No newsletter. No calls. No meetings.

I secretly think they can’t wait.
But the businesses? They’ll still be running. Systems will still be selling. Sales will still be churning, because we built it that way.

Vault drops are already scheduled, Gemini HQ customers can still submit a support ticket for assistance, and the brokerage and learning academy? Completely self-sustaining.

Being able to step away from your business and still have a business is the real flex.

In fact, I’m on vacation this week and nothing’s getting missed.

I actually share how you can set this up in your own business right here.

If that kind of freedom sounds good to you, here’s the part where I’ll break the rule a bit, because if you do want to run a Black Friday sale, there’s a smart way to do it. Try this:

1. Sell the outcome, not the discount.

People don’t care about “20% off.” They want results, relief, or revenue. Lead with that.

2. Add a bonus, not a markdown.

Stack value instead of slashing prices. Add something irresistible, a mini audit, private session, or upgrade.

3. Time-box it with confidence.

Keep it short , 48 hours max. Don’t beg for sales. Set the window and stick to it.

4. Reward the loyal, not the random.

Make it a private offer for your subscribers, past clients, or VIPs. Exclusive always beats cheap.

That’s how you stand out in a sea of 50%-off chaos, with intention, not desperation.

Now, let’s take a stroll through this week’s news, tips, and resources starting with week’s Biz Gems.👇

💎Biz Gems

Exclusive tools and resources. No waiting. Just winning.

Do you want to publish a book to grow your business?

Publish your book WITHOUT writing a single word! Just one hour of your time creates a professional 20-80 page book—completely free of A.I. content. If you want a book that generates consistent leads and sales for your business in as little as 30 days.

30daybooklaunch.com

Pursue your passion. We’ll handle your books.

Smarter business tools for the world’s hardest workers. Save 90% on QuickBooks for 3 months! By using QuickBooks Online, you will save time and money because it is designed as a simple, automated, and organized platform that stores all your accounting information in one place

Turn Your Business Into a Client-Getting System

Simplify, convert, and automate with Gemini HQ. Your all-in-one system to attract, manage, and convert clients, built for service pros!

geminihq.io

Money Corner

To help get you motivated about making money for your business, I share resources in each issue to help you Get Money!

SEE THIS WEEK’S WAYS YOU CAN GET FUNDING →

Can LLC Businesses Get Grants?

If you own a Limited Liability Company (LLC), you may be wondering whether you’re eligible to receive grant funding to support or grow your business.

www.grantwatch.com/grantnews/can-an-llc-business-get-grant-money

Free Webinar on Boosting Your Credit Score

Get Your Business Funding-Ready and Get Financial Freedom

boost.drsherryperez.com/register-to-boost

✅CEO Energy Check

Here’s What to Automate Before Your Holiday Break

  • Welcome sequences – nurture new leads while you’re offline.

  • Sales workflows – make sure every click, cart, or quiz gets a follow-up.

  • Client onboarding – keep operations moving without you.

  • Check-ins and renewals – let retention work while you rest.

Set it up once. Let it run all season.
That’s how you take time off and stay profitable.

Digital Marketing News

Microsoft To Use LinkedIn Data For AI Training By Default, Here's How To Opt Out

Microsoft-owned LinkedIn will start collecting user data to train its artificial intelligence (AI) models.

A Comprehensive Guide: 14 Ways to Grow Your Instagram Followers Naturally in 2025

Genuine engagement works to improve reach, visibility, and long-term audience retention. With supportive features like detailed insights and Instagram’s engagement triggers, optimizing content is easier than it has ever been.

Posts of The Week

Hot Off The Feed 

Too many entrepreneurs are burned out before their business even gets off the ground.

There’s another way. And they wonder why nothing's working. Have you every tried a lead gen engine that fills your pipeline and keeps your business growing?

𝗜𝗳 𝘆𝗼𝘂 𝗵𝗮𝗱 𝘁𝗼 𝗿𝗲𝗰𝗿𝗲𝗮𝘁𝗲 𝗲𝘃𝗲𝗿𝘆 𝗽𝗼𝘀𝘁 𝗳𝗿𝗼𝗺 𝘀𝗰𝗿𝗮𝘁𝗰𝗵, 𝘆𝗼𝘂’𝘃𝗲 𝗮𝗹𝗿𝗲𝗮𝗱𝘆 𝗹𝗼𝘀𝘁.

Content is exhausting when it lives in your head. You write it, post it, then forget it ever existed. Meanwhile, someone else is recycling their best stuff and closing deals in their sleep. Did you know? → The average coach or service pro spends 3–6 hours a week creating content. → Less than 20% of their posts ever get reused. You don’t need more content. You need….

Top Tool of The Week

Show Don’t Tell — The Tool That Keeps Me Sane

Loom is my go-to for showing, not telling, no meetings, no endless threads, just clear communication on demand.

If you’re ready to get some of those hours back, this tool does the heavy lifting.

You know what’s better than another meeting? A Loom video.

I use Loom to send quick messages, walk clients through designs, record mini-trainings, and demo workflows, all without scheduling a single call.
It’s how I save hours every week and keep projects moving even when I’m offline.

Here are 4 ways any entrepreneur can use Loom in their business:

1. Quick Client Updates
Record a 2-minute walkthrough instead of writing a long email. Show progress, explain decisions, and keep clients in the loop — fast.

2. Onboarding Made Easy
Create reusable videos that explain your process, expectations, and deliverables once, then share them with every new client or team member.

3. Training & SOPs
Use Loom to document how you complete recurring tasks. Hand it off to your VA or team so things run smoothly when you’re out.

4. Product & Service Demos
Record personalized walkthroughs that show prospects exactly how your offer works, no live call needed.

Loom gives you back time, clarity, and sanity — all with one click.
Try Loom here → 

Until next time

That’s it for this Tuesday’s Issue #97. Thank you so much for reading The Biz Starter❤️. I welcome your thoughts, so feel free to hit reply.

Coach Sherry Business Strategist

Find me on  LinkedIn or Work With Me

🩷 “I’m here to help you move like a CEO — to get funded, get clients, and get serious about building wealth. If you’re ready to step out of your comfort zone and actually move, that’s where the clients, the revenue, and the fun really start.” ~Dr. Sherry

𝗙𝘂𝗻𝗱𝗶𝗻𝗴. 𝗚𝗿𝗼𝘄𝘁𝗵. 𝗦𝘂𝗰𝗰𝗲𝘀𝘀. 𝗗𝗲𝗹𝗶𝘃𝗲𝗿𝗲𝗱

Reply

or to participate.