Hey Powerful BizStarters,
Happy New Year! I hope your 2025 is off to an incredible start.
Thereโs something special about fresh beginningsโitโs like the perfect opportunity to reset, refocus, and go after even bigger goals.
Iโve been working on scripts for my sales team and researching hundreds of offers and landing pages.
I noticed one thingโฆ99% of the landing pages I see fail where it matters most. They donโt clearly say:
Who they help.
What they help them do.
How they actually make it happen.
How much it costs.
Instead, I see heaps of flowery language that looks good but leaves visitors confused and clicking "X."
Example 1
โ โTransform your dreams and unlock possibilities.โ (Inspiring? Yes. Clear? Not even close.)
โ
โWe help women entrepreneurs build six-figure businesses using simple strategies for just $149/month.โ (Now they know who it's for, what it does, and how much it costs.)
Example 2
โGet your financial future on track today!โ (What does that even mean?)
โ
โWe help women business owners take control of their finances with personalized coaching for $499/month.โ (Specific and easy to understand.)
Example 3
โ โUnleash your full potential and grow!โ (But how?)
โ
โWe teach women how to double their productivity in 60 days without burnout through our time management system, starting at $297.โ (Actionable, confident, and crystal clear.)
So remember, if your dream clients canโt quickly figure out who, what, how, and how much, youโre losing conversions.
Ditch the fluff and turn clicks into customers!
Now, letโs get into this weekโs tips, ideas, resources, and the latest news!
Cool Biz Starter๐Resources
โญTurn your expertise into profitโno Zoom calls, no inventory required. Learn how.
Also, my favorite tool to grow my business. Try it for free!
๐Did you know I have an affiliate program? Yepโฆcheck it out!
The Latest from Sherry
If youโre trying to turn clicks into conversions, your landing page isnโt just a digital placeholderโitโs your firstย impression, your elevator pitch, and your golden ticket all rolled into one. In this weekโs article we cover how to improve your landing page conversions.
๐นMoney Corner a/k/a Get Moneyโผ๏ธ
To help get you motivated about making money for your business, I share resources in each issue to help you Get Money!
๐ฉ๐ฝโ๐ปDigital Marketing News
๐Posts of the Week
๐จTop Tool of the Week
Zenler is an all-in-one online course platform perfect for creators, educators, and entrepreneurs. Over the past 3 years, Iโve used it for website building, course hosting, email marketing, automation, and webinars. Its intuitive drag-and-drop design and features like membership sites and live classes make it easy to create and manage courses while engaging your audience like a pro. My favorite Zenler features areโฆ
Course Creation
Host videos on the platform without restrictions on the number of lessons
Deliver content in multiple ways: videos, audio, PDF, interactive lessons with PPT, downloads, quizzes, and surveys
Marketing
Email automation
Site builder
Live coaching
Community building
Community
Create a membership site with tiered pricing for access levels
Design the membership area with page designer
Conduct live classes to connect and engage with the audience using Zenler Zoom
Host live webinars for marketing strategy
Marketing Funnels
Build email list with high converting, done-for-you marketing funnels
Setup emails and action sequences based on user actions on the site
Quizzes and Surveys
Create graded quizzes, timed quizzes, and surveys
Website
Host website alongside the academy, all in one place without tech hassle
Support
Access to an entire ecosystem of support, expertise, and best practices to help grow the business
Don't take my word for it. Try Zenler for yourself.
โณUntil Next Time
Thatโs it for this Tuesdayโs Issue #77. Thank you so much for reading The Biz Starterโค๏ธ. I welcome your thoughts, so feel free to hit reply.
Goodbye Biz Starters!
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