Welcome to the 66th edition of The Biz Starter!

The one thing I missed the most while traveling was engaging on social media.

Sure I scheduled some posts, but I really try not to post without having time to stick around to engage with everyone.

Not everyone finds this enjoyable.

Are you finding social media more of a mixed blessing than a win?

You're not the only one struggling with it.

I do enjoy LinkedIn more than the other social media platforms because of the amazing people I meet there.

But, imagine a lead generation strategy where your content's reach and impact extended far beyond the typical 24-hour social media lifespan.

There IS another way to reach your audience and shorten your sales cycle.

Pinterest is a search engine with over 510 million monthly active users.

Unlike social media, it’s not for quick spikes of attention; it's for lasting progress. Pinterest offers evergreen value and creates genuine growth in your business.

The fact is, hundreds of millions of people are active on social media platforms like LinkedIn, Twitter, Facebook, and Instagram.

To get sales from these platforms, you spend so much time and effort to get them off the platform so you can begin to build trust and interact with them 1:1.

Why not just begin “off” the [social media] platform in the first place?

Imagine a platform where your work doesn’t vanish in 24 hours but instead grows and multiplies over time.

That’s the purposeful, evergreen power of Pinterest!

Picture more time to focus on your business while Pinterest works in the background, sending you tons of traffic and leads.

If you’re tired of the pressure to post daily, keep up with social media trends, looking for your peeps and ideal audience, here are 5 ways to use Pinterest for your business.

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Now, let’s get into this week’s tips, ideas, resources, and the latest news!

The Latest from Sherry

The Entrepreneur's Guide to Pinterest Marketing: 5 Strategies for Success

Are you ready to step away from posting daily to transform your business?

People on Pinterest are usually looking for ideas, solutions, or inspiration, which makes it a perfect place for entrepreneurs to find people genuinely interested in their products or services. Here are five strategies to make Pinterest work for your business.

💹Money Corner a/k/a Get Money‼️

To help get you motivated about making money for your business, I share resources in each issue to help you Get Money!

👩🏽‍💻Digital Marketing News

📆Posts of the Week

🔨Top Tool of the Week

The micro-blogging social app, Threads by Meta has seen rapid user growth and offers a unique space for authentic conversations and marketing opportunities.

The guide emphasizes setting strategic goals, understanding the audience, and leveraging features like topic tags and analytics for successful Threads marketing.

This guide includes tips on leveraging the over 175 million monthly active users, creating a Threads marketing strategy, and embracing "unhinged" marketing to boost engagement on Threads.

Check out the 2024 Threads Marketing Guide for Businesses and Creators.

⏳Until Next Time

That’s it for this Tuesday’s Issue #66. Thank you so much for reading The Biz Starter❤️. I welcome your thoughts, so feel free to hit reply.

Goodbye Biz Starters!